Beginning in 1937 and continuing today Ray-Ban is a brand that embodies America and adventure, great cities and wide
open spaces, heroism and authenticity. From the great names in cinema and fashion to today's modern technology, Ray
Ban effortlessly blends fashion and innovation. For more product information on Ray-Ban visit: -- To
add more history to the story ...
the Luxottica Group founded in 1961 is the world leader in the design, manufacture and
marketing of quality sunwear and eyewear. The Luxottica Group offers the following wholly owned brands: Luxottica,
Luxottica Collection, Sferoflex, Ray-Ban, Revo, Persol, Killer Loop, Arnette and Vogue Occhiali. Luxottica's licensed
brands include Chanel, Ferragamo, Versace, Prada, Bulgari, Moschino Occhiali, Anne Klein and Brooks Brothers.
Just in case you didn't know.

(Many thanks to Rosalind Drisko and Rogers & Cowan Public Relations for all their help in presenting this story.)
The Elizabeth Glaser Pediatric AIDS Foundation is the leading worldwide nonprofit organization dedicated to identifying,
funding, and conducting pediatric HIV/AIDS research as well as promoting global education, awareness and compassion
about HIV/AIDS in children. In addition, the Foundation is committed to working on other serious and life-threatening
diseases facing children through the Glaser Pediatric Research Network. Since 1988, the Foundation has raised more
than $120 million to ensure that children are at the forefront of every scientific breakthrough.

Ray-Ban is a devoted supporter of EGPAF and has maintained an ongoing relationship with the organization. Ray-Ban is
committed to helping the Pediatric AIDS Foundation reach its goal in providing better medical treatments for children,
preventing mother-to-child transmission of HIV, and creating a healthier future for children worldwide.

copyright 2004
All rights reserved.
Stay Tuned - There Is
Much to be exposed --
Richard Renda

On Every Page There Is
A Song. Wait. And adjust
... your volume.
A Magazine Alive
Laurie S. Schechter
"World's First Vogue Style Editor"
Totally Cool
The Magazine
Editorial Music Credit:
Help From My Friends
Joe Cocker - Shared Vision
Polygram Records
Section 1:
The MagaZine
It's for
the kids !
outtakes and misc.
Singer Paulina Rubio
aka Tony Soprano
Ray-Ban once again proudly participated as an
official sponsor of the "
Kids for Kids" celebrity
carnival in New York City benefiting the Elizabeth
Glaser Pediatric AIDS Foundation.
In addition to a monetary donation, Ray-Ban was
on hand to outfit more than 50 celebrity volunteers,
known as "Heroes," who donated their time to
work carnival style game booths on behalf of
the Elizabeth Glaser Pediatric AIDS Foundation
(EGPAF). Actress Julianne Moore was a big
fan of the Ray-Ban Rimless Aviator in gold and
actress Brooke Shields loved Ray-Ban's Posh
sunglasses in yellow. Actor James Gandolfini --
HBO's Tony Soprano (right) chose the Ray-Ban
Flight Senior in silver and actor Chris Meloni
chose Ray-Ban Top Bar Rectangle in silver. Ray -
Ban Jr. sunglasses were a huge hit with Hallie
Eisenberg, Helena Christensen's son
Mingus, and Erik Per Sullivan.
Other celebrities fitted
in Ray-Ban included
Molly Sims, Helena
and Tiki

For a quick mention. A BIG Congratulation goes
out to Jennifer Hawkins - Miss Australia, winner
of the 2004 Miss Universe Pageant.
Brooke Shields
Julianne Moore
Hallie Kate Eisenberg
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